We brought our own obsessive nature to honour and amplify the cult following of this much loved Wellington festival.

Inspired by surreal photography we created a unified, cult-inspired set of characters to reflect the die-hards and ‘differents’ – who are anything but indifferent! A combination of art/fashion and theatre elements in imagery and typography reflect the contemporary nature of the Fringe – always new, fresh with ideas and challenging the norms of genre and production.